Wednesday 5 December 2012

Local Small Business Marketing


Local Small Business Marketing Biography
Marketing your business online is all about showing that you have something to offer your visitors that your competitors do not have. Marketing your small business online means reaching out to your current customers as well as prospective customers and setting yourself apart.

Successful small business Internet marketing is all about establishing relationships. Just as customers in your brick and mortar store have a chance to come in and get to know you, online customers need to be given the chance to learn more about what you do and to decide that they want to do business with you.

This is where the concept of your small biz online marketing funnel comes in. Your small biz online marketing funnel is a means by which you can - over time - find new customers and increase your small business sales.

Your small biz online marketing funnel is not unlike the local small business marketing that you undertook when you first opened your business in its physical location. First you needed to choose a location and to get that location ready. You ordered the supplies you needed. Then you started advertising. On opening day, it's likely that you had a product giveaway - a keychain, a coffee mug or maybe even a t-shirt - as well as a coupon giveaway, something that would entice your customer to come back.

Your small biz online marketing funnel works in much the same way: you choose a domain name and build your website, or have your website built for you. You'll get everything that you need in order - including a free or low-cost giveaway. And then you will begin marketing your small business online.

It is important to remember that your website is your virtual business. All of the Internet ads that you place will bring traffic to your page, so be sure to use the page wisely.

Use your homepage to tell prospective customers about your business - share your mission statement, share customer compliments. Use a page of your website to let your current and prospective customers know more about who you are and what you believe in. Focus both on your business and on establishing a relationship with your customer.
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing
Local Small Business Marketing

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